The masterclass Advanced Retail Design deals with the relationship between retail design and consumer behavior. Unlike other strategic retail design seminars or conferences that are offered on the Belgian market, both angles are seamlessly integrated into this specialized program. The participants are introduced in the process ranging from strategic to operational considerations of design measures. This interface between both disciplines will be covered in each of the seven sessions.
Discover more on the the Advanced Retail Design website.
Located in Ginza, one of the most luxurious shopping districts in the heart of Tokyo, the historical Max Mara store has reopened with a new concept. Discover Max Mara in Tokyo (JP).
All the while designed to be intimate, the space brings together the Dutch fashion label’s various lines under one roof. Walls that are entirely decorated with gray felt, the new two-storey space blends Italian Renaissance and classical French architectural styles to neatly showcase the Viktor & Rolf’s product range. Visit Victor & Rolf in Paris (FR).
Aesop’s store in Saint-Sulpice is echoing the historical character of the neighbourhood. Materials (bronze, marble and velvet) were used to create an intimate welcome and transport the visitor to a place both contemporary and reassuringly ancien. Discover Aesop Saint-Sulpice in Paris (FR).
Each part of the interior reflects the origins of the location. The facade is no different in its neighborhood, the design challenge was to open to the public as part of the city. The existence of this store is planned to be transparent to be acclimatized in the environment. Everyone loves a candy shop especially Papabubble which shows candy making as a performance which welcomes and entertains kids and adults alike. Visit Papabubble in Amsterdam (NL).
This particular shop Nakagawa Masashichi Shōten-gai is an experiment, in which a shopping market scheme is designed in an interior space in the centre of Tokyo. Each shelf stand represents a different brand covering a variety of districts throughout Japan. Explore Nakagawa Masashichi Shōten-gai in Tokyo (JP).
Muji is basically the Japanese version of Ikea minus the unpredictability of product quality and maze-like presentation. Muji is clean and everything is compact, tied down by smart aesthetic pins. Discover Muji in Los Angeles (US).
Hugo Boss has opened up a mobile store concept, and it looks great. An example of retailers that think outside of the norm with things like Pop up stores, and mobile stores like this one. Explore the Boss Green Truck.
Garhammer is often seen in the industry as a benchmark for service and customer focus. The goal of this makeover was to increase the customer journey and to improve the shopping experience. Visit Modehaus Garhammer in Waldkirchen (DE).